Website Terms of Use
Thisness
Effective date: 2026
By accessing or using this website, you agree to these Terms and Conditions.
If you do not agree with these terms, please do not use the website.
Website Owner
This website is operated by:
Rob Hotchkiss
Trading as Hot Creative
Email: rob@hot-creative.co.uk
Use of This Website
This website provides information about the Thisness approach, toolkit, and related creative resources.
You may view and use the content of this website for personal and professional reference.
You may not:
copy substantial portions of the website content
reproduce or redistribute material without permission
use the website in a way that may damage or disrupt its operation
Intellectual Property
All content on this website is the intellectual property of Rob Hotchkiss / Thisness, unless otherwise stated.
This includes:
the Thisness concept and methodology
written content
diagrams and frameworks
downloadable resources
branding, logos, and visual assets
These materials may not be reproduced, distributed, or used commercially without permission.
Use of the Thisness Name
“Thisness” is the name used to describe the methodology, ideas, and resources presented on this website.
The name Thisness, when used in connection with brand strategy, creative practice, or the materials presented on this website, refers specifically to the work developed by Rob Hotchkiss.
Use of the name Thisness in connection with commercial frameworks, training, consulting services, or published materials may not imply authorship, ownership, or endorsement without permission.
If referencing the Thisness approach publicly, appropriate attribution should be given.
Digital Products
This website may link to digital products such as the Thisness Toolkit, which are sold through Gumroad.
When purchasing a product:
the transaction is processed by Gumroad
payment information is handled securely by Gumroad
delivery of the product is managed by Gumroad
Gumroad’s own terms and policies apply to the purchase transaction.
https://gumroad.com/terms
Licence to Use the Thisness Approach
Purchase of the Thisness Toolkit grants the purchaser a personal, non-exclusive licence to apply the Thisness approach within their own professional work.
This licence allows you to:
use the Thisness thinking and tools when working on creative or brand projects
apply the methodology within your own client work or internal projects
reference the approach within your professional practice
This licence does not permit:
redistribution of the toolkit files
resale or repackaging of the toolkit
publication of the toolkit content in full or substantial part
creation of derivative toolkits, frameworks, or training materials based substantially on the methodology
sharing the purchased files with others
Each purchase provides a licence for individual use by the purchaser.
Methodology Use
The Thisness Toolkit introduces a structured methodology for exploring brand clarity and creative direction. The methodology itself, including its structure, organisation, named concepts, frameworks, diagrams, and written explanations, remains the intellectual property of Rob Hotchkiss / Thisness.
Purchase of the toolkit grants permission to apply the ideas and tools within your own professional work.
You may not:
reproduce or publish the methodology as your own framework
create derivative toolkits or training materials based substantially on the toolkit
teach, license, or distribute the methodology as a standalone system without permission
reproduce the toolkit diagrams, frameworks, or written structure in full or substantial part
If you wish to teach or license the methodology, please contact: rob@hot-creative.co.uk
Refunds
The Thisness Toolkit is a digital product.
A 14-day refund guarantee is offered from the date of purchase.
If you are not satisfied with the toolkit within this period, you may request a refund by contacting:
rob@hot-creative.co.uk
Refund requests must be made within 14 days of the original purchase date.
Refunds will be processed through the original payment platform where possible.
After the 14-day period has passed, purchases are considered final and refunds will generally not be available.
External Links
This website may contain links to third-party websites or services.
Thisness is not responsible for the content or practices of external websites.
Limitation of Liability
The content and resources provided on this website are intended for informational and professional development purposes.
While care is taken to provide useful and accurate information, Thisness does not guarantee specific outcomes from applying the ideas or methods described.
Use of the materials is at your own discretion and responsibility.
Changes to These Terms
These Terms and Conditions may be updated periodically.
Any changes will be published on this page with an updated effective date.
Governing Law
These Terms and Conditions are governed by the laws of England and Wales.
Contact
For questions about these Terms and Conditions, please contact: rob@hot-creative.co.uk